Job Opening / Hiring for Digital Marketing - SEO/SEM Executive

Role Description

Position: Digital Marketing - SEO/SEM Executive
Location: New Delhi
Type: Full-time, On-site

Roles and Responsibilities:

• Develop and manage advertisements on Google and Meta, adjusting as per changing audience.
• Execute tests, collect and analyze data, identify trends and insights to achieve maximum ROI in paid search campaigns.
• Manage campaign expenses, staying within budget, estimating monthly costs, and reconciling discrepancies.
• Optimize copy and landing pages for paid search engine marketing campaigns.
• Conduct thorough keyword research to identify high-value search terms and phrases relevant to our target audience and business objectives.
• Perform on-page optimization, including optimizing meta tags, headings, and content, to improve search engine rankings and user experience.
• Develop and execute content strategies that align with SEO best practices, including creating high-quality, optimized content for website pages, blogs, and other digital assets.
• Implement technical SEO best practices to improve website performance, visibility, and ranking, including site speed, mobile-friendliness, and crawlability.
• Manage and execute link-building campaigns to acquire high-quality backlinks and improve the website's authority and credibility.

Qualifications:

• Proven experience in a similar role, with a strong portfolio of successful SEO/SEM campaigns.
• Deep understanding of search engine algorithms and best practices.
• Proficiency in using SEO tools and platforms.
• Strong analytical skills to interpret data and make informed decisions.
• Excellent communication and teamwork skills.

Apply Here