Job Opening / Hiring for Analyst- Digital Analytics

Role

Key responsibilities

• Proactive communication with collaborators to capture campaign measurement objectives.
• Drive conversations on measurement and analysis perspectives to evolve as a trusted partner to stakeholders
• Build measurement framework(s) to define measurement methodology, identify measurement KPIs relevant to campaign goals
• Extract data/ metrics from social media ad platforms or Sprinklr, analyze extracted data, measure campaign performance, generate insights to facilitate decision making and present findings through powerful illustrations and visualizations
• Analyze data from Google Analytics to close campaign performance measurement loop
• Act as a consultant by connecting the dots – Connect inferences from various channels to depict a comprehensive measurement approach and analysis.
• Work with the broader team in collaborating across various channels and teams

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